Can we target companies by the accounting systems they use?

You can define the segments by anything the agent can read about a company, and it will explain its reasoning for each one so you can correct it. Where a signal is not readable, it says so rather than guessing.

How much does it cost to start?

Looking is free and needs no card: type your web address and watch a full run on your own domain. Sending starts at $49 a month, which is one pre-warmed mailbox and a hard cap of twenty-five emails a day.

Why only twenty-five emails a day?

Because that is what a mailbox can send cold without hurting its own reputation. The cap is enforced in the backend rather than offered as a setting. More capacity means more mailboxes, and provisioning a new one takes about twenty-four hours because the account is real.

Do I have to write anything?

No. The agent reads your site, works out who buys from you, finds named people at named companies, verifies the addresses and writes one email per person. Your job is to read what it proposes and correct what you disagree with.

Is cold outreach like this compliant?

Every message carries an opt-out link, unsubscribes are suppressed immediately and permanently across every campaign, and we write business-to-business to named roles. We do not send to consumers.

For accounting firms

Growth that does not depend on who happened to refer you this year.

An accounting practice is one of the few businesses where the client relationship can last a decade, which makes every new client unusually valuable and every month without a plan for finding one unusually expensive. Referrals will keep arriving; they simply will not arrive in the segment you decided to grow.

Most practices grow on referrals and then wonder why January looks nothing like the January before. Outbound is the part nobody in the firm has time to own, because every hour is already on a client code.

Start with your own website. The agents read it, work out which companies look like your best customers, and find the named decision makers inside them — then show you the emails they would write. Free to look, no account, no card.

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Where it breaks down

Referrals are not a plan

They arrive when they arrive, and they rarely arrive in the segment you actually want more of.

Everyone sounds identical

Bookkeeping, payroll, year-end. A generic message about services buys nothing, because the recipient already has an accountant.

Season eats the effort

The months you have time to prospect are the months prospects are least likely to switch.

A run, for you specifically

Point the agent at your practice site so it can see which services and which client sizes you actually lead with.

Narrow the segments to the companies you want more of — by size, by sector, by the systems they run.

Read the drafts. Each one names something about that company rather than listing your service menu.

Launch at a low daily pace and handle the conversations that come back.

What you look at day to day: Replies, and which client segment answers — the input to what the firm should specialise in next.

Why outbound from a practice usually reads badly

The instinct is to describe the services: bookkeeping, payroll, VAT, year-end. The recipient already has all of that from somebody, so a service list is an invitation to delete. What earns a reply is a sentence that shows you looked at the company — its size, its growth, the fact that it just opened a second entity — followed by one plain reason that might matter to them.

That is a research problem before it is a writing problem, and research is the part a firm never has capacity for. The agent reads the company before it writes, and the draft you review either contains a real observation or it does not — which makes it easy to judge.

Choosing the segment instead of accepting it

Most firms have a client mix they inherited rather than chose. Outbound is the only channel where you decide the mix in advance: e-commerce companies over a certain size, SaaS with foreign subsidiaries, construction firms with subcontractor payroll. Each is a segment in the campaign, and each accumulates its own reply history.

Because replies are tracked per segment, after a few weeks the dashboard answers a question partners usually argue about with anecdotes: which type of client actually responds to the way we describe ourselves.

Pace that fits a firm with a busy season

Twenty-five emails a day per mailbox is a pace a practice can absorb, and it keeps running while you are in the middle of a filing deadline. That matters more here than in most industries, because the months you have time for business development are the months prospects are least willing to switch.

Nothing sends without your approval, and every message carries an opt-out that is respected permanently across all campaigns. For a firm whose reputation is the product, that part is not a footnote.

Why accounting firms pick this

You want to choose the client mix rather than inherit it.
Referrals arrive, but not in the segment you want to grow.
Nobody in the firm has hours for prospecting research.
Tone and compliance matter more than volume.

Questions

Can we target companies by the accounting systems they use?: You can define the segments by anything the agent can read about a company, and it will explain its reasoning for each one so you can correct it. Where a signal is not readable, it says so rather than guessing.
How much does it cost to start?: Looking is free and needs no card: type your web address and watch a full run on your own domain. Sending starts at $49 a month, which is one pre-warmed mailbox and a hard cap of twenty-five emails a day.
Why only twenty-five emails a day?: Because that is what a mailbox can send cold without hurting its own reputation. The cap is enforced in the backend rather than offered as a setting. More capacity means more mailboxes, and provisioning a new one takes about twenty-four hours because the account is real.
Do I have to write anything?: No. The agent reads your site, works out who buys from you, finds named people at named companies, verifies the addresses and writes one email per person. Your job is to read what it proposes and correct what you disagree with.
Is cold outreach like this compliant?: Every message carries an opt-out link, unsubscribes are suppressed immediately and permanently across every campaign, and we write business-to-business to named roles. We do not send to consumers.

Start with your own domain

You will see the companies, the named people and the emails we would write before you decide anything. Free to look, no card.

Pricing

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